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Pricing strategy, the most underrated marketing channel for WordPress products

getellipsis.com | 12 days ago | 14 min read

Pricing strategy is, in my opinion, the most underrated marketing channel for WordPress products. Pricing is incredibly easy to change, and can have a transformative impact on how profitable a business is. This post will give you some insight into how we think about pricing, what we’ve learned from working with dozens of WordPress product businesses on their pricing through our Marketing Audits, and some actionable next steps you can implement.

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