All of the latest news from CodeinWP, Themeisle, and Revive Social. What worked and what didn't in 2018. Plus, WCPune.
Welcome to the 47th edition of the monthly transparency report (for December 2018). In this series, I go through what’s happening in the business and discuss our projects, plans, wins and struggles. Click here to see the previous reports. With the new year well under way, it’s perhaps a good moment to look back at 2018 and evaluate the progress we made, the challenges we faced, all the good and bad things, and also discuss what we’re planning to accomplish in 2019.
Let’s get right to it:
Creating an affiliate business with WordPress is a challenging task. Where do you start? Which tools do you need? Which are the best affiliate programs to promote? This week we take you through setting up a WordPress site for your affiliate business.
Creating an affiliate business with WordPress is a challenging task. Where do you start? Which tools do you need? Which are the best affiliate programs to promote? These are the kind of questions that keep bombarding you left, right and center. This post contains some affiliate links. We may receive a commission for purchases made through these links. See the disclosure for more details.
Turns out you can create an affiliate business with WordPress in a jiffy and without breaking a sweat. Most definitely, we won’t ignore the fact you need to put in work to realize results because you can’t get anything for zero effort.
And in this post, we show you exactly how to set up an affiliate business with WordPress easily and without breaking the bank. Read on to learn how you can create your own profitable affiliate business with WordPress.
What is an Affiliate Business?
Affiliating is a business model that involves promoting somebody else’s products and earning a commission whenever you make a sale.
Say you’re promoting WordPress themes, for instance. If you send prospects to a theme shop and someone ends up buying a theme, you earn a commission for that sale. Are you
Elementor acquires Layers WP and makes all Layers themes available for free
Today, I’m excited to announce that Elementor has acquired Layers WP, a popular WordPress theme company. For those of you who are not aware, Layers is a WordPress theme brand, launched in 2014 by WordPress veterans, David and Marc Perel. With some beautiful themes, Layers saw much success over the years, partnering with Envato and other major players in the market. Back in 2015, Layers won #2 on Product Hunt and attracted a lot of attention. Over the years Layers accumulated over 375,000 downloads worldwide.
With the change of the tide in the WordPress ecosystem and the fast-paced shift towards all-in-one solutions in its market, David and Marc approached us with a proposal. We met in London, and were impressed by the enthusiasm and approach of these two creative entrepreneurs. Both of us found common ground in our approach and vision, and decided to explore the option of an acquisition.
Layers were looking to hand over the project to the right company. They wanted to find a complimentary product for their themes, a product that offered an intuitive and easy to use solution for designing a WordPress website. Their selling point was that Elementor could stand to benefit from the
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Not directly in the purview of WordPress, but Slack has become a huge distraction and I know we use it heavily in the community. Here's how I'm reeling it in.
One of my goals is to read 21 books this year, and I’m doing super well so far. After finishing the super dense (and very thought provoking) Homo Deus, I’m flying through It Doesn’t Have to be Crazy at Work. While the hubris of Jason Fried drives me crazy, I’ve read all of his and DHH’s books, and they’ve all been excellent. So I suppose the hubris is well-deserved. In any case, I’m almost done with that book and I’ve decided to take my first action: turning off Slack notifications. Slack Kills Productivity
This might sound crazy to people in my space, as Slack has become the de-facto standard for communication for the lot of us. But it’s also a HUGE distraction. In the book, Fried and DHH talk about how distractions kill productivity, and just because I’m not in an office, I’m not immune. Slack makes it very easy for people to take you out of the moment – it’s the virtual knock on the door and, “hey you have a minute?”
I should note that they don’t call anyone out by name, but I’ve definitely felt like they were talking to specific people or companies at certain points.
Karina (Director of customer experience at Weglot) shares her vision of her job: "Treat every user with individuality and respect and try to see their issue from their point of view from the start. Kindness, in the end, goes a long way."
Let’s look at a typical scenario: You just downloaded an app you are crazy about trying, and you hit a roadblock. You can’t seem to figure out a step in the configuration and know it’s time to shoot over a quick email to support to see what is going wrong. You have a big chance of either coming across two types of help: Empathetic or textbook response-type of person. Empathetic: “I’m so sorry to hear you are having a hard time with our app, but I would be more than happy to figure out what we can do to make it work for you :)”
Textbook response-type: “Sounds like you installed it wrong. Here is the tutorial to do it correctly, Best.”
Which one would you want to receive? It seems like a no-brainer, but in reality, empathy does not grow overnight. It’s a feeling that you have to learn and nurture within you to come closer with a user the minute they reach out to you.
The truth of the matter is a big part of customer success, no matter the industry, is about connecting with customers, understanding their needs and frustrations, and communicating effectively with them. In short, it’s about practicing empathy — which your
Just finished building a client site with WordPress? Great. However, the job's not done. It’s not just a matter of providing your client with a login and a wave goodbye. It even goes beyond teaching them to edit content. Here are some things clients need to know in order to keep their site running smoothly.
Handing a newly-built website over to a client provides a feeling of great satisfaction. It means that you can cross another item off of your to-do list. And it’s nice to see that all of your hard work has paid off, too. But if that shiny new website was built with WordPress, there’s more to the process. It’s not just a matter of providing your client with a login and a wave goodbye. It even goes beyond teaching them to edit content. There are some things clients need to know in order to keep their site running smoothly.
As web professionals, it’s our duty to educate clients on all of the responsibilities involved. Otherwise, you may receive a panicked phone call about a “broken” website.
So, before you hand over those keys, here are the things new website owners need to know.
WordPress Requires Regular Updates
If you’re not maintaining your client’s new site, they’ll need to be keenly aware of WordPress updates. While this is common knowledge for designers and developers, clients may have no idea of this requirement.
The danger, of course, is that a security hole will be found in WordPress core, a theme or plugin. Left unpatched,
Two new roles in the WordPress project. Congrats to Josepha Haden and Joost de Valk.
Today I want to announce two new roles in the WordPress project, and the people who will be filling them. Both of these roles will help me lead the project more efficiently while also making better use of both of their individual talents to benefit WordPress and the web. First, Josepha Haden ( @chanthaboune ) will take on the role of Executive Director. She will oversee and direct all contributor teams in their work to build and maintain WordPress. Josepha has done a lot of great work in WordPress over the past few years, so many of you will already know her. I’m sure you’ll all enjoy working with her as much as I do.
Secondly, Joost de Valk ( @joostdevalk ) will take on the role of Marketing & Communications Lead. You might know him as a long time core contributor and plugin author. His role will be to lead the marketing team and oversee improving WordPress.org, related websites, and all its outlets.
Please join me in congratulating Josepha and Joost. With these changes as well as the 9 focuses for the year, I am excited about what 2019 (and beyond!) has in store for WordPress.
This is an interview with the creator of 'WooCommerce Builder for Divi' plugin, which had recently migrated it away from WooCommerce and started selling through Freemius. He immediately saw a staggering 57% increase in gross revenue, right on the 1st month.
Today we bring you a very pleasing success story: Abdelfatah Aboelghit created the great WooCommerce Builder for Divi plugin, and had recently migrated it away from WooCommerce and started selling through Freemius. He immediately saw a staggering 57% increase in gross revenue, right on the 1st month, so we decided to set up an interview with him to find out more: Abdelfatah, thanks for agreeing to answer my questions about you and your WordPress product business so soon, right after migrating it and selling through Freemius.
Let’s get started by getting to know you: where are you based and how did you first step into the world of coding WordPress products?
Hey, Thanks for having me! I’m based in a small village in Egypt. I’ve been in the WordPress coding products business for about 2 years now.
Before that, I was a pharmacist, but I’ve always been obsessed with creating websites for me and for my friends, using WordPress. I didn’t know how to write code at the time, until one day me and my friend wanted to build a very complex website which I couldn’t build with the available plugins, so we had to talk to a developer to do it for us. The developer
Newspack: a fast, secure, low-cost publishing system tailor-made to the needs of small newsrooms based on WordPress, run by Automattic.
Over the past 15 years, WordPress has grown to become the world’s most popular publishing platform for the open web — and it’s especially true for news organizations. Through WordPress.com and our enterprise service WordPress.com VIP, we’re proud to host sites for some of the most trusted names in journalism — from Time.com and CNN to FiveThirtyEight and Quartz, as well as individual sites for reporters and bloggers all around the globe. Today we’re excited to announce funding for a new platform, Newspack by WordPress.com, aimed at small- and medium-sized news organizations. Google, through the Google News Initiative, is taking the lead in backing the project and has committed $1.2 million. Other funders include The Lenfest Institute for Journalism, which is contributing $400,000; ConsenSys, the venture studio backing Civil Media, which is contributing $350,000; and The John S. and James L. Knight Foundation, which is contributing $250,000. An additional $200,000 from a fifth source is expected to be contributed toward the project later this month.
News organizations interested in being part of the pilot launch can go to newspack.blog to learn more.
True stories of the every day joys and hassles of running a WordPress business.
Welcome to the 46th edition of the monthly transparency report (for November 2018). In this series, I discuss what has been going on in the business and share my learnings and strategies along the way. Click here to see the previous reports. This month, we talk:
Our Black Friday experience in 2018
There were two main sides to our Black Friday efforts this year: we hosted an exclusive offer over at ThemeIsle.com, and we also published a roundup of the best deals in the WordPress space on this blog. Let’s have a word on how it all went:
How TranslatePress more than doubled its revenue in the past 4 months, lessons learned & future goals.
The last 4 months were quite impressive. Since our last transparency report TranslatePress grew from 4500$/month in August to over 8500$/month at the end of November. Then, in the last month of 2018, TranslatePress sales passed the 10000$ monthly recurring revenue mark.
This is HUGE for us and a solid confirmation that our efforts are focused in the right direction.
Besides this, the free version active installs grew to 30K.
Below we’re going to go into what happened in the last 4 months, the things we focused on as well as revenue breakdown. Welcome to Transparency Report #2.
Development, Better Processes and Speed Improvements
Development wise the last period was focused on two main things: (more) speed improvements as well as getting TranslatePress to work for a lot of edge cases.
Speed is critical, so we’re constantly looking to make TranslatePress as fast as possible. To achieve this we’re basically caching operations that are intensive.
Less load on your multilingual site means more traffic (due to better SEO) and an increase in your conversion rate.
Apart from this, new features were put on hold in order to fix edge case bugs, making sure TranslatePress works
Here is the Full Version of the 4th Episode of 'Adda with Asif' where I had Aslam Multani & Anil Gupta, from Multidots! This is the first Adda in English! Multidots has a very unique company culture, which impressed me years ago! In this informal discussion (Adda) we spoke how they started, their childhood, the first 5 year struggle of the company, and the key to their success. This Adda has several candid moments which anybody related to WordPress or service business or from this Indian sub-continent should purely enjoy.
Welcome to the full version of 4th Episode of 'Adda with Asif'. in this episode I have Aslam Multani & Anil Gupta, the Co-Founding Duo of Multidots, a large service company, which is based on Ahmedabad, India, and now employs about 150 people. They are pretty serious about WordPress, and have a very unique company culture. In this informal discussion (Adda) we spoke how they started, their childhood, the first 5 year struggle of the company, and the key of their success. This Adda has several candid moments which anybody related to WordPress or service business or from this Indian sub-continent should purely enjoy. Here is short Intro - https://www.facebook.com/MAsifRahmanO...
Adda With Asif - https://asif.im/adda-with-asif/
YouTube Playlist - https://asif.im/go/adda-with-asif-yt-...
2018 was more than busy year at Kinsta. Here is everything that happened!
Wow, 2018 has been an incredible year for the team at Kinsta. We are growing faster than we ever thought possible and have been pushing out new feature updates at an astounding rate. Like you might have guessed, we have many new faces that have joined the team, from developers to support engineers. Together we are on a mission to continue building the best managed WordPress hosting platform in the industry. We want to first thank all of you for supporting us thus far and trusting us with hosting your businesses, blogs, and ecommerce sites. We wouldn’t be here without you, and your feedback and suggestions have been invaluable to our team.
Is it time for your company to redesign your website? Here are 13 reasons why it might be.
Every year, I like to recommend that clients conduct a website audit or have a developer perform one. The landscape of web development ebbs and flows and the internet changes so exponentially every year with upgrades in both physical hardware and coding languages that there’s a lot to take into consideration for your company, your users, and the growth and future of your business. The question always ends up being, “Are you prepared for the next couple of years, or is it time for a website redesign?” Here are 13 reasons why it’s time.
1. Your Branding Has Changed
The most obvious reason for a redesign is that your company’s identity has changed.
Circumstance: You throw some dollar bills at a new logo or a new suite of fancy printed materials. That’s fantastic, congrats, but your website still reflects your old logo or brand materials.
New identity updates are a great time to unveil a sparkly new website to go along with it. In an ideal world, you roll out everything all at once. But in the real world, you can roll your brand updates out in phases. Either way, get it done; update your brand 100% or not at all. Discrepancies can hurt your bottom line
The importance of the feedback loop in product development and how to obtain that crucial usage tracking data, even inside the open-sourced, but quite confining, WordPress sphere.
A product’s users and their experience-based feedback can reveal more about the quality and the relevancy of any given product than that product alone ever could. The question is: Are you, the product creator, making sure to collect usage tracking data about your product, and, are you truly making yourself available to interpret, accept and act upon it? Unfortunately, many WordPress plugin and theme developers actually do their work while wearing a blindfold, and they have no means of learning how their work improves or deteriorates the product. As such, they don’t understand how their work is influencing the product’s success in the ranks of its target audience.
It turns out that there’s actually an easy way to obtain that crucial usage tracking data, even inside the open-sourced, but quite confining, WordPress sphere. A service called Freemius helps WordPress plugin and theme sellers by handling everything that has to do with managing a product’s licensing, subscriptions, sales, software updates, and much more. Among all the business aspects it handles for WordPress products, it also generates comprehensive data about who is using the product, who isn’t
This has been the most focused and productive year for Delicious Brains, Inc., yet. We shipped a bunch of new features for our existing products and built two new products. Here's our review of 2018.
This has been the most focused and productive year for Delicious Brains, Inc., yet. We shipped a bunch of new features for our existing products and built two new products. Let’s get into it. Our Products
WP Migrate DB Pro
This year saw some great progress on WP Migrate DB Pro much of which was behind the scenes. Servicing technical debt has become our top priority and Pete has done some great work building new foundational pieces and reorganizing the PHP code all while delivering releases that were compelling for customers.
In September, we released the Theme & Plugin Files addon which included some new foundational pieces that will eventually replace old pieces in the core plugin and the Media Files addon, speeding up migrations and making them more reliable.
Just a couple months later, we released WP Migrate DB Pro 1.9 with a new Backups tab to manage database backups. The bulk of the work for this release was actually reorganizing PHP code.
In 2019, we will continue to balance the servicing of technical debt with delivering compelling releases. I just described our plans for WP Migrate DB Pro in November with lots of detail including wireframes. Check that out if you’re
Here is an exciting Year In Review article from Elementor, the most popular Page Builder in the WordPress Ecosystem. They had a super impressive year with massive growth and influence.
It’s been one heck of a party! If 2016 was the year of Elementor’s birth, and 2017 the year of its growth, 2018 is the year Elementor exploded into the mainstream and became the new standard for WordPress web design. We managed to go beyond page building and create an industry-leading website builder that deals with almost every aspect of the site.
Before we dig into what happened in 2018, here’s a quick summary of Elementor by-the-numbers:
Elementor has quickly grown to be one of the largest companies in the WordPress world. Our dedicated team joined forces to accomplish our vision.
Our support team includes 33 supporters from around the world who speak 10 different languages, while our official language remains English.
We get an astounding average of 400 support tickets every day! 90% of our users are happy with the service they received from our support agents.
Daniel Carcamo tried submitting his premium theme for sale on the ThemeForest marketplace. He uses this guest post to share the entire experience, as well as his conclusions about WordPress product businesses and marketplaces in general.
Building your own Multi-Purpose theme from scratch can be a very tough project to take on. Getting it approved on ThemeForest? That’s a whole other layer of challenges that you’ll need to tackle. In this guest post, I’m going to share my entire experience of submitting a theme to ThemeForest’s marketplace. In February 2017 I started playing around with the idea of building my own Multi-Purpose events theme to be sold on ThemeForest. I knew, from the experience I gained of selling my own events plugin on CodeCanyon, that a complete solution was needed for customers who did not want to mix a plugin and a theme, but instead, wanted a complete solution in one single product.
Normally, when you need a website with an events functionality, you have to add various plugins to achieve it. This, in turn, can make your website slow and bloated, which is why I decided to build an event’s theme that had everything built into it.
By April I had already assembled my team of programmers and got to work. After weeks and weeks of testing and testing again, I felt that we had reached a point where we could submit the theme to ThemeForest for a review.
First Submission (Hard
The inside scoop on the new image optimization service, Optimole, plus ThemeIsle's latest theme, and insights into Facebook ads.
Welcome to the 45th edition of the monthly transparency report (for October 2018). In this series, I go through everything that’s been going on in the business – especially the behind-the-scenes stuff – that you might be interested in. Click here to see the previous reports. Here’s the TOC of what’s to come:
1. A year ago I said we wouldn’t build another new theme. We just did. Here’s why
2. Does page speed really matter for SEO? TL;DR: it does
3. What type of WordPress content to advertise on Facebook?
1. A year ago I said we wouldn’t build another new theme. We just did. Here’s why
As I was looking through some of the more popular transparency reports on the site, I stumbled upon this. It’s the one where I discussed the future of Gutenberg and tried to figure out what’s the best path for a theme store like ours to follow.
I concluded that we wouldn’t build another new theme, but instead focus on making our existing themes into household names.
It’s roughly a year and a half since that report got published … and we’re just about to release a new theme. What gives?
A couple of reasons:
a) I read
I finally got to interview one of my favorite WordPress influencers - Miriam Schwab - CEO & Founder @ Strattic, a serverless security solution for WordPress (& other CMSs) & CEO @ illuminea, a top WordPress development agency. In this interview she's inspiring, as usual.
I’m super stoked to finally be interviewing Miriam Schwab, who is the CEO & Founder of Strattic, a serverless security solution for WordPress & Open Source CMSs. She’s also(!) the CEO of illuminea, a top WordPress development agency, and an inspiring woman in general. Miriam, thanks for agreeing to answer my questions! I know you’re a very busy woman, so let’s get started right away by getting to know you a bit – where are you based and how did you get acquainted with WordPress in the first place?
Hi! I’m based out of Jerusalem, Israel. I first encountered WordPress when I decided to leave my job in the field of intellectual property and go freelance. I started out providing copywriting and translation services, but my love for technology got me interested in the field of website building. In those days, the websites were generally either plain old HTML and CSS, or built on very expensive proprietary CMSs that only enterprise companies could afford. I started building websites for clients since there was a need, but I quickly realized my clients needed their own CMS so I didn’t have to be on call for content editing (please just add
This is the first edition of the “WordPress Products, Audited” series! It aims to help WordPress theme and plugin sellers optimize their products for more sales & conversions, basing the suggestions on data and on years of experience selling WP products.
Welcome to the first edition of our “WordPress Products, Audited” series. We’re thrilled (yes, thrilled!) to launch this series which will enable us to help WordPress theme and plugin developers to optimize their products (this time it’s ‘Elementor Addons’) for more sales & conversions in all possible aspects. Motivation
One of the key differentiators between Freemius and other popular WP eCommerce solutions that help WordPress plugin and theme developers sell their products from their store is our business model. Unlike EDD or WooCommerce which make their money from selling extensions, we make money only when our partners make money. This alignment of interests incentivizes us to proactively keep helping our partners with things like pricing strategies, business models, conversion rate optimization, marketing advice, branding & design, etc. If we can help a partner to gross more money, we directly benefit from it. As we keep doing those internal “audits” for our partners’, we noticed that many WordPress product sellers are making the same mistakes, when it comes to the way they present, position and price their products,
Most small / startup WordPress product creators just have enough resources to develop their product. That is why a service like Freemius is flourishing, because they take care of the business aspect of things for their customers. Today they are taking it a step further with their new "Got Your Back" special program.
Calling all WordPress product creators who are selling through Freemius – today we are officially launching the “We Got Your Back” program, which will help you handle all of the things you prefer to avoid in your business! I can see you doubting and sneering at what I just wrote in that 1st paragraph, but if you’re selling your WordPress plugins and themes with Freemius, then you already know that we were not kidding when we said that we would truly become your business partners and do everything we can to empower your business and to push it forward, simply because YOUR success is literally our success.
As you know, the Freemius service was created in order to handle everything that might be considered “meta” in running an online business that sells WordPress plugins and themes. In other words, everything that’s not about coding the actual product:
Taxes (EU VAT)
Decreasing the uninstall rate
As you can see, another thing we were not kidding about was when we said: “Your WordPress business headache?
To make sure Weglot is compatible with Gutenberg, we got our hands dirty. Creating our own use case, migrating our website to WordPress using Gutenberg + translating with our own plugin.
Nothing has caused quite such an upheaval in the WordPress sphere as WordPress 5.0. While major releases are always a big event, this one especially made waves. The reason is that it ships with a much-debated addition to WordPress: the new Gutenberg editor. The editor has come a long way since Matt Mullenweg introduced it at last year’s WCEU in Paris. This week, with the release of WordPress 5.0, it will be merged with core and thus become available for all users (except those who opt out with classic editor plugin).
So, in short: big changes are coming to WordPress. However, what does this mean exactly for the platform, its users and also plugins like Weglot? This is exactly what this blog post is about.
In the following, we will go over what Gutenberg is as well as the main changes and issues it brings to WordPress. We will then talk about Weglot’s compatibility with the new editor (hint: it’s fully compatible) and underline it with a high-profile case study (another hint: it’s this very website). So, if you have question marks about using Gutenberg with your multilingual website, this is the post for you.
What is the Gutenberg Editor (And What Does It Mean