Writing a Frequently Asked Question page for a website can be quite tricky. Here are some hints and tips on how to make a proper and informative FAQ page.
In general, an FAQ section (Frequently Asked Questions) can be defined as a collection of important information arranged to provide further knowledge about your service or product to the potential customer. All that information is presented in a question and answer format, making it convenient for readers to find exactly what they’re looking for. While many developers tend to underestimate the importance of this page, from a digital marketing standpoint, it actually has a massive effect on your online business, especially when converting site visitors to paid customers.
In this article, I am going to give you some recommendations on how to create an engaging and informative FAQ page.
What’s the Deal with an FAQ Page?
Did you know that most website visitors will only read 20% of your page?
With that knowledge, it is easier for me to explain that the FAQ page is often used by users to “summarize” your product’s quality and worth.
Most visitors will only skim the main page, then proceed to the FAQ page to consider whether your products or services are worth their hard-earned money. As an alternative, if your main landing page only provides limited information,