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7 min read robert Abela

Best practices for managing WordPress activity logs

Keeping a record of everything that happens on your #WordPress #website is just the beginning. You also need to backup your logs, control who accesses them, and ensure the setup is secure. To help you get started we've prepared a list of best practices for managing WordPress activity logs.

Best practices for managing WordPress activity logs

The data stored in the WordPress activity log is sensitive and confidential. So should you back it up? Should you archive it and keep it secure? Many compliance regulations stipulate who can access such data, and how such data should be stored, secured and backed up. This is common practise in the finance and healthcare industries. Typically they also stipulate for how long activity log data should be kept.
Therefore installing WP Security Audit Log to keep a log of user and site changes is just the beginning. As a business you are also responsible for the security and management of the WordPress activity logs (aka audit log or audit trail) on your website(s).
In this article we explain all you need to know about managing and maintaining the WordPress activity log data. We also explain how you can use the tools in WP Security Audit Log to manage and keep your WordPress activity logs secure and backed up.
Accessing old data
For how long should you keep the WordPress activity log data?
There are many factors to consider when deciding for how long you should retain your website’s activity log data:
Does your business has to comply with specific regulatory compliance requirements?

6 min read WebDevStudios

Sass Tips to Take Your Skills to the Next Level

Frontend Engineer, Marty O'Connor, shares 10 Sass tips to take your skills to the next level.

Sass Tips to Take Your Skills to the Next Level

If you’ve been using Sass for a while, but find yourself writing seemingly basic code that doesn’t look very different from vanilla CSS, then this article is for you. We’ll explore ten ways to put Sass to use, taking advantage of some of its more intermediate to advanced features. Year after year, I continue to be impressed with the language’s capabilities and would like to share some of the tricks I’ve learned. This article assumes you have at least some working experience with Sass. If not, get your hands dirty with one of the many great resources on the internet. The Sass documentation is a great place to start. They don’t call them Syntactically Awesome Style Sheets for nothing, so let’s get started on these 10 Sass tips created to take your skills to the next level. 1. Parent Selector
Select a parent from within the child selector.
SCSS
Instead of having to make a new selector for .container .text outside of the .text block, you can just write your selector inside of .text, followed by the &.
Compiled CSS
HTML
2. Suffixes
Here’s a cool way to generate suffixes based on a particular class. Use &- followed by the desired suffix.

14 min read Adi Spiac

A Comprehensive Guide to Creating a Multilingual WooCommerce Store

In-depth guide on creating a multilingual WooCommerce store, including how to translate shop page, products, carts, checkouts and more.

A Comprehensive Guide to Creating a Multilingual WooCommerce Store

Thanks to the web, online shoppers can choose to buy products from almost anywhere in the world. Want a pair of shoes you can’t find locally? Buy them from another country. Need a replacement part for your foreign-made car? Hop online and get it in a couple of days. But while the web has made the world smaller in a lot of ways, language barriers continue to add friction to the online shopping experience, particularly for non-English speaking consumers.
According to a Common Sense Advisory survey, 75% of people want to buy products in their native language. Across the 10 countries surveyed, 56% either spend more time on sites in their own language than they do in English, or boycott English-language URLs altogether.
That’s why it’s important ecommerce businesses invest in creating a multilingual WooCommerce store, one that provides quality translations and localized currencies, sizes, shipping, and more.
But how do you create a multilingual WooCommerce store? Let’s take a look.
Why Have a Multilingual WooCommerce Store?
Expanding your business into other countries is the natural next step when you’ve achieved local success. Creating a multilingual WooCommerce

29 min read Tom Zsomborgi
Tutorials | kinsta.com | 2 days ago

10 Best FTP Clients for WordPress Users (Mac and Windows)

All FTP clients are different but the important thing to know is that you want a client that works on your Operating System.

10 Best FTP Clients for WordPress Users (Mac and Windows)

Tutorials | kinsta.com | 2 days ago

Building a website requires files and folders. Building a complicated website requires a seemingly endless supply of files and folders. If you’re a developer or designer it becomes incredibly overwhelming. You may forget where a media file was moved to or maybe a theme folder has gone missing or didn’t transfer to the server properly. Regardless of your problems, you need one of the best FTP clients to help you stay organized. What’s the Point of an FTP Client?
FTP stands for File Transfer Protocol, and it allows you to connect your local files on a computer to an online server. For instance, you may be creating a WordPress site. In that case, you could build a website on your computer, then eventually move all of the files to your server and launch your website for the world to see. In short, it gives you the opportunity to organize your files, make edits in a private environment, and also check to see if anything is going wrong.
All FTP clients are different but the important thing to know is that you want a client that works on your Operating System and you’re looking for a user interface that’s easy to move around and sort out the folders.
Today, hosting

15 min read Vova Feldman
Business | freemius.com | 1 day ago

Freemius Is Getting Into Video Content - This Is Why You Should Too

Video content is proven to be the best way to market, share knowledge and communicate with your customers. Freemius is getting into video content, and this is why every WordPress plugin or theme business should too.

Freemius Is Getting Into Video Content - This Is Why You Should Too

Business | freemius.com | 1 day ago

1981 was the year when MTV exploded into the world. The introduction of music videos forever changed the way we consume and enjoy music. Around the same time, a British pop band called “The Buggles” released one of the most groundbreaking pop songs of that era called “Video Killed the Radio Star”. Other than being a really great song, in those times of the rise of MTV – it was kind of a “prophecy” which symbolized a new age – the age of video. Fast forward 39 years into the future – record companies have risen and fallen – but video is stronger than ever! If you think about it – where do you go on the internet when you want to learn something new?
In 2019, YouTube is the second most popular search engine on the world wide web.Tweet
In these times, internet connections are faster than ever, information and knowledge are public domain, and anyone, anywhere can learn anything and teach anything. In this context, it makes sense that videos are the best way to deliver messages and share knowledge online.
According to research, video content is processed 60,000 times faster in the human brain than textual content! This combination

WooCommerce Hooks: Introduction, Tutorial, and Real-Life Examples

If you want to customize how your WooCommerce store looks and/or functions, understanding WooCommerce hooks is going to make your life a whole lot easier. We’ve included two videos which allow you to follow along step-by-step. Hooks make it easy to insert content or change behavior at specific parts on your store, like the checkout page, shopping cart page, etc. What’s so great about WooCommerce hooks is that they let you do this without needing to edit any of the underlying theme template files.

8 min read Eric Karkovack
Community | speckyboy.com | 8 hours ago

5 Bad Habits That Can Hurt Your WordPress Website

Some good practices to follow when building and maintaining your WP website.

5 Bad Habits That Can Hurt Your WordPress Website

Community | speckyboy.com | 8 hours ago

When you build a WordPress website, you open yourself up to an entire world of possibilities. That is both a good and bad thing. The built-in conveniences and ability to extend functionality with just a few clicks make site owners feel at ease. The bright side is that this allows us to do more with a shoestring budget than we may have thought possible. But it can also lull us into a false sense of security.
The result is that we may be putting our websites at risk without fully realizing it. WordPress, after all, is not a set-it-and-forget-it CMS. On the contrary, it requires us to develop good practices and constant vigilance.
Here are five bad habits that, while innocent in intent, can bring unwanted drama to your WordPress install. We’ll cover both what can go wrong and provide simple solutions that will help you avoid future problems.
Leaving Unused Plugins Installed
It’s a pretty common practice. We search through the WordPress Plugin Repository and find something of interest. We install it and plan on seeing what it can do. However, maybe it isn’t a great fit, or maybe we never test it at all. Still, it sits there.
Keeping unused plugins around can be costly.

6 min read WebDevStudios
Business | webdevstudios.com | 9 days ago

Ways to Improve Your Website for the New Year

Now is the time to start planning improvements for your business website for the new year.

Ways to Improve Your Website for the New Year

Business | webdevstudios.com | 9 days ago

The web is always changing, evolving, and growing. Here at WebDevStudios (WDS), we thrive on staying up-to-date on the latest trends to ensure the success of all of our clients’ websites. The end of the year is approaching, but there is still plenty of time between now and then to start planning on how to improve your website for next year. It’s still 2019, so why should you be concerned about what will be on-trend next year? The planning process is pivotal in successful website builds, which takes time. You want to ensure your site is at the forefront of the the changing landscape of the web and not playing catch-up against your competitors. The sooner you start planning, the faster development can begin to get your site become a trailblazer in the new year.
Why Do Trends Change and Why Are They So Important?
It probably feels like it’s a never-ending cycle to keep up with the new trends and updates that come yearly for WordPress and the web in general, and you wouldn’t be wrong. With so many talented developers (many of which we have here at WDS) contributing to open-source platforms, trends and necessary features will always be changing in an attempt to find

15 min read Leo Fajardo
Community | freemius.com | 15 days ago

Black Friday + Cyber Monday 2019 is Coming! Are You Ready?

Are you maximizing sales for your plugins or themes this Black Friday + Cyber Monday 2019? We’ve compiled data-backed analysis and tips from experts in the ecosystem.

Black Friday + Cyber Monday 2019 is Coming! Are You Ready?

Community | freemius.com | 15 days ago

Black Friday is almost here and we’re getting ready at Freemius! Is it the best day of the year? It definitely could be if you have your marketing strategy planned properly! We have experience working with our plugin and theme selling partners over the years and analyzing many BFCM promotions, which puts us in a great position to talk about what strategies work better than others across a network of hundreds of WordPress products.
Even though you may have had successful Black Friday + Cyber Monday sales in the past, it’s important to refresh your strategies every year, stay up to date on what major industry players are doing, and optimize the promotions that work best for your business. So, let’s plug into the latest updates about BFCM!
''
7 Actionable Tips & Tricks for Optimizing Your 2019 BFCM Sales
This year, I’m seeing more and more plugin and theme businesses applying promotional strategies that are used by professional marketers and known to maximize sales. With this increased competition during Black Friday, differentiating your promotion has become more important than ever.
1. Limiting the # of coupon redemptions
While adding something like a countdown

6 min read Weglot
Community | blog.weglot.com | 8 days ago

How to choose the right theme to build multilingual WordPress sites

A look at the key considerations for choosing a WordPress theme plus some stunning StudioPress theme examples which have both design and functionality

How to choose the right theme to build multilingual WordPress sites

Community | blog.weglot.com | 8 days ago

With WordPress sites now accounting for more than 34% of the web, you’re not alone in thinking this web development platform will be a great choice for building an online presence for your business. And, choosing a template is of course going to be one of the first steps to creating your WordPress site.
Whether that be creating a WordPress site that displays your knowledge, choosing a design that screams creativity, or a clutter-free theme that lets your brand do the talking. You’ll want to choose a theme that works for the type of industry you’re working in.
With countless options to choose from, picking a theme that meets your needs is important from the off. You have to create the right first impression for your brand, whilst ensuring you’re choosing a theme that is compatible with a number of useful WordPress plugins, that’ll help enhance the growth of your business.
But, it’s easy to get completely overwhelmed with the thousands of choices available and it’s tempting to be blinded by how ‘pretty’ a theme is, rather than looking at the features, and how workable a more simple WordPress theme can be for you and your business.

3 min read Codeinwp
Community | codeinwp.com | 4 days ago

Black Friday, #WCUS State of the Word, WordPress 5.3, bbPress

December 2019 roundup of news. Find out the latest happenings in the WordPress space.

Black Friday, #WCUS State of the Word, WordPress 5.3, bbPress

Community | codeinwp.com | 4 days ago

Hi friends! This is the final push of the year, the last WordPress news you will read in 2019. I don’t know about you but, if I were to pick a superhero to describe the past 12 months, that would be Flash. Everything happened so incredibly fast that it’s kinda scary. Anyway, here we are, putting together the coolest stories and links for the December 2019 WordPress news roundup, which I hope you’ll find interesting and useful. In today’s post, you will read about Black Friday (we have hot deals for you), Matt’s ‘State of the Word’, a new WordPress release, the return of bbPress, Google, and a lot more great articles.
So catch up with all the WordPress news from the past month and we’ll see you back here in 2020.
We wish you happy holidays and amazing presents!
15+ of the Best WordPress Black Friday and Cyber Monday Deals in 2019
But before getting Christmas’y, there’s another holiday that you shouldn’t miss. For Black Friday and Cyber Monday, we collected a super list of the best deals offered by famous WordPress companies and brands, so here’s your chance to get your favorite tools and services on the cheap.
In

Blocks Plugin Unit Test: Choosing the Perfect Gutenberg Plugin

Gutenberg Blocks Plugin Unit Testing. This tutorial aims to help everyone choose the best WordPress blocks plugin that fits their website and has the best compatibility with the active theme.

Blocks Plugin Unit Test: Choosing the Perfect Gutenberg Plugin

Since the launch of new WordPress Gutenberg block editor, there have been a lot of blocks plugin added on the plugin directory. Most of these Gutenberg blocks plugins provide several collection of useful blocks that you can integrate easily on your website. The huge question is which of these plugins perfectly fits your needs and works smoothly with your current theme? Sure you can try themes with sample contents on it, but there has been no way to do unit testing when it comes to Gutenberg blocks. You have to manually add each block that you want to test to the editor and hope that it’s not broken on both backend and frontend views.
It’s probably not news to you that I’ve created EditorsKit plugin which provides set of tools for Gutenberg editor. One of my goals with this plugin is to provide help to users to make the switch from Classic Editor easier. This is the main reason I’ve added a lot of formatting options that are available on TinyMCE but missing on the block editor.
To achieve my goals, I’m working really hard to provide help on EditorsKit Facebook Community, create Gutenberg Editor Tips & Tricks on Twitter, and provide several tutorials

17 min read Danial Wilson
Community | wpblogdesigner.net | 2 days ago

How to Turn Your Blog Into a Brand (Cheat Sheet for Branding)

If you are willing to take your blogging career to the next level, here is how you can do that. Learn all the things you can do to make your blog more epic.

How to Turn Your Blog Into a Brand (Cheat Sheet for Branding)

Community | wpblogdesigner.net | 2 days ago

For some blogging is just a hobby but for some others, it is a form of business. A person can earn a decent amount from blogging. But, blogging turns into a thriving business when your blog turns into a brand. In today’s world where marketing has taken a front seat in business sectors, your product must offer a good brand. The better the brand, the better is its revenue-generating capacity. To make blogging a brand one cannot simply take blogging as a hobby or a part-time job. It is important to give your full potential to it. The brand gives authenticity and value to the product in any business and blogging is no different in this regard.
Moreover, when people have opinions about your blog, it will help in deciding the value of your brand. They may even buy products suggested in your blogs and that is how you get to know the power of your blog’s brand.
Blogs that are written casually without much research, efforts and professionalism may not be of much use to the readers. As a result, it will eventually not be able to help in building your blog-brand.
In short, to reach the zenith of your blogging profession it is needed that your blog provides a unique brand. There are

7 min read WebDevStudios
Tutorials | webdevstudios.com | 14 days ago

Scroll Animations with Intersection Observer

Learn how to use Intersection Observer API to create scrolling animation.

Scroll Animations with Intersection Observer

Tutorials | webdevstudios.com | 14 days ago

When creating even the most basic scrolling animations, there are many steps involved just to add or remove a class name with JavaScript. With modern ES6 syntax, it’s time to simplify how much effort is needed by taking advantage of the Intersection Observer API. In this article, I’ll show you how to create a basic Intersection Observer that will add or remove a CSS blur when an object has entered or left the viewport. What is Intersection Observer?
Intersection Observer is a really awesome JavaScript API that simplifies scroll-based events in JavaScript. Rather than constantly checking the distance from the top, Intersection Observer watches when an element enters or exits the viewport. It’s really that simple, and you can create features such as scroll animations, lazy loading images, inserting new elements into the DOM, and triggering notifications.
The IntersectionObserver interface of the Intersection Observer API provides a way to asynchronously observe changes in the intersection of a target element with an ancestor element or with a top-level document’s viewport. The ancestor element or viewport is referred to as the root.
Let’s Build an Observer

11 min read Maddy Osman
Plugins | the-blogsmith.com | 3 days ago

WPMU DEV Review: Web Design Client Management in One Dashboard

Whether you manage one website or 10, you’ll want access to the tools you need to create functionality that aligns with website goals. It certainly helps to have some level of mastery when it comes to the plugins you install on client websites. If you can handle everything from hosting to website management in one dashboard: all the better.

WPMU DEV Review: Web Design Client Management in One Dashboard

Plugins | the-blogsmith.com | 3 days ago

This post was created in partnership with WPMU DEV. Whether you manage one website or 10, you’ll want access to the tools you need to create functionality that aligns with website goals.
And if you’re working with clients, you’ll want to have some level of mastery when it comes to the plugins you install on client websites, so that it doesn’t feel like reinventing the wheel whenever you take on a new project.
If you can handle everything from hosting to website management in one dashboard: all the better.
A monthly subscription to WPMU DEV plugins and web hosting grants the user access to a powerful suite of tools for a low monthly cost that scales based on how many websites you manage: from one to unlimited.
I’ll tell you why it’s such a steal after explaining how I first got involved with WPMU DEV.
My relationship with WPMU DEV goes back several years. I don’t write for them currently, as they recently transitioned to hiring full-time writers instead of a network of contributors.
But WPMU DEV was one of my earliest and most favorite clients to write for.
I applied to write for them soon after I first started freelance writing, back in 2016.

5 min read WebDevStudios
Community | webdevstudios.com | 16 days ago

Get the 411 on WordCamp Contributor Day

Support Technician, Christina Workman, demystifies WordCamp Contributor Day and reports on the success of WordCamp US 2019 Contributor Day.

Get the 411 on WordCamp Contributor Day

Community | webdevstudios.com | 16 days ago

My first WordCamp Contributor Day experience was at WordCamp US (WCUS) 2018. I had no clue what to expect, or if I even had any right to be there. I’ve since learned this is a common feeling among first-timers. I showed up anyway, had a great time working with the Community Team, and somehow ended up being the co-organizer for the next WordCamp Contributor Day at WCUS 2019! WCUS’ Contributor Day was held on the third day of this national WordPress conference, which took place in St. Louis, Missouri this year. In an effort to recruit more people to participate in WordCamp Contributor Day, we worked hard on education and awareness. This included publishing blog posts about the different teams and running workshops, which took place on the first two days of WCUS. These workshops were designed to demystify Contributor Day. You can watch videos from the workshops at WordPress.tv. We even had buttons made that say, “I make WordPress. Ask me how,” which experienced contributors wore throughout the weekend.
Want to know more about Contributing to #WordPress @WordCampUS ? Ask anyone wearing this button. #WCUS pic.twitter.com/hsOeLyySBa
— WordCamp US (@WordCampUS)

12 min read Tom Zsomborgi
Community | kinsta.com | 10 days ago

WordPress Fonts: Everything You Need to Know (2019 Edition)

Need a simple way to add fonts to your WordPress site? Check out this detailed post about how to use fonts the right way.

WordPress Fonts: Everything You Need to Know (2019 Edition)

Community | kinsta.com | 10 days ago

WordPress fonts may seem like an insignificant detail. After all, there are WordPress themes, color schemes, background images, and blog layouts to think about. Who has time for font styles?
While designing a website can take a long time, the truth is, all website owners should take care to focus on the WordPress fonts they use for their site’s written text. Font styles are an important web design detail that affects your site’s readability.
Not to mention, using the right font pairings can help you stand out from the competition, boost conversions, and even increase brand recognition.
But only if you do it right. Today we’re going to dive into what WordPress fonts are and how to find the best ones for your WordPress website.
The fonts you use on your WordPress website say something about your brand, whether you want them to or not. And even the tiniest change in a WordPress font can alter a site visitor’s entire perception of your company.
Of course, explaining the history and psychology behind typeface would require its very own blog post. But to give you an idea, here are the five major types of font styles you might want to use on your site:
Script fonts

10 min read Danial Wilson
Community | wpblogdesigner.net | 11 hours ago

Blogging Niche: Can I Blog Without a Niche? [Yes]

It can be difficult for you to choose a blogging niche as a new blogger. Let's check out few tips on how to start the right kind of niche blog.

Blogging Niche: Can I Blog Without a Niche? [Yes]

Community | wpblogdesigner.net | 11 hours ago

Fashion, technology, lifestyle, spirituality- these are examples of different blogging niches for writing a blog. The most prevalent trend is the blog has a specific niche and a blogger writes primarily about it. Bloggers are not willing to break this tradition because their readers are also getting used to read articles on that particular theme in the blog. What if we say that your blog requires a specific niche is a half-truth? Though it is advisable in some cases, here we are going to mention that in some cases, the blog does not require it all or it is not as necessary as we think. Read this post to know that you can grow your blog or website without a particular niche as well.
Let’s start with the goal of your blog or website. Whether your blog should have a particular niche or not depends on what you want to achieve from it. Let’s understand this in detail.
Goal of Your Blog
Mostly, the blogs are written from the selling or marketing purpose. In other words, the majority of blogs are not written to inform people in the best possible way, but to promote things or services. It is fair to mention that 99% of online blogs are just traction channels for a product. But here,

3 min read Benjamin Intal
Plugins | wpstackable.com | 8 days ago

Stackable Version 2 released

After 7 months of development and listening to users, it really feels great to finally release Stackable version 2.

Stackable Version 2 released

Plugins | wpstackable.com | 8 days ago

We have amazing news! Stackable Version 2 is finally here

Google Site Kit is Now Available for All WordPress Sites

Google Site Kit is now available for everyone from the official WordPress repo. Site Kit makes it easy for WordPress site owners to understand how their site is doing and what to do next.

Google Site Kit is Now Available for All WordPress Sites

Today, we’re announcing that Site Kit is available for everyone to install from the WordPress plugin directory. Site Kit is Google’s official WordPress plugin – it enables you to setup and configure key Google services, get insights on how people find and use your site, learn how to improve, and easily monetize your content. At WordCamp EU in Berlin in June 2019, we released Site Kit as a developer preview. Thanks to the thousands of developers who installed it and provided valuable feedback over the past 6 months on GitHub! We’ve drastically simplified the setup flow, fixed lots of bugs, and polished the main user flows.
Who is Site Kit for?
Site Kit makes it easy for WordPress site owners to understand how their site is doing and what to do next. As a WordPress site owner, Site Kit offers you:
Convenient and easy access to relevant stats directly in your WordPress dashboard. We save you time — see the key information right when you sign in.
Cross-product insights — Google Search Console, Google Analytics, PageSpeed Insights, AdSense — are combined into a single, intuitive dashboard. We help you make informed decisions, quickly.
No source code

10 min read Weglot
Plugins | blog.weglot.com | 22 days ago

Best WordPress themes for a multilingual business site

What are the best WordPress themes out there for your business? We'll show you 5 theme providers which are all translation ready with Weglot.

Best WordPress themes for a multilingual business site

Plugins | blog.weglot.com | 22 days ago

One of the first steps after choosing WordPress as your CMS platform of choice is to select a theme fit for promoting your business. And, if you’re an internationally minded business owner or entrepreneur, then we’re guessing that at some point your goal is to reach new audiences.
With this in mind, you’ll want to look for a WordPress theme provider that works perfectly for creating a multilingual WordPress site.
You’d be right in thinking website translation is no longer an option, it’s a must have if you’re looking to do business with other countries. Or maybe you do business in a country that speaks more than one language? Or, perhaps you don’t realize you’re doing business in a country with more than one language.
Surprise fact alert…if you work within the US and think the English language is your only target market, you might be interested to learn that it’s the world’s second-largest Spanish-speaking country, following only Mexico.
So, as we move towards a world that’s becoming ever connected, where the countries we do business in are not only multilingual speaking, but the demand for purchasing products

Community | wpsauce.com | 14 hours ago

How WordPress Users Are Enjoying the Benefits of Cloud Hosting

Choosing the best hosting solution with all their differences and available options can be a tough decision for many WordPressers.

How WordPress Users Are Enjoying the Benefits of Cloud Hosting

Community | wpsauce.com | 14 hours ago

In the past few years, the hosting industry has evolved a lot, and now WordPress users can choose a hosting solution from a wide range that includes Shared, Dedicated, and Cloud hosting. Hence, choosing the right hosting solution with all their differences and available options can be a tough decision for many WordPressers.
To make things easier for our readers, today we will explore Cloudways, a managed cloud hosting platform specializing in hosting WordPress websites.
What is Cloudways?
As mentioned above, Cloudways is a managed cloud hosting platform that acts as a middle-man between YOU and the top five industry-leading cloud providers (Google, AWS, DigitalOcean, Vultr, and Linode).
Now, you can directly host your website with any of the above five cloud providers. However, the process of setting up the server, application deployment, and continuous management would take a lot of your time. This is where Cloudways jumps in and manages the cloud server for you so that you can focus on growing your business instead of worrying about the server-side hassles.
Is it the Best Fit For You?
In my opinion, when compared to the available managed WordPress hosting providers, Cloudways offers

12 min read Web News Insider
Community | webfactoryltd.com | 14 hours ago

What Is Relationship Marketing and How to Use It to Your Advantage

Relationship marketing is type of marketing that focuses more on building a relationship with their customers rather than just completing a sale and gaining profit.

What Is Relationship Marketing and How to Use It to Your Advantage

Community | webfactoryltd.com | 14 hours ago

W Since relationship marketing is a fairly new term, a lot of you might be unfamiliar with what it means, but undoubtedly, all of you have been the subject of relationship marketing. If you have ever received a newsletter, a follow-up email, a customer experience questionnaire, or anything of that sort after completing a transaction between you and business, that was their attempt at implementing relationship marketing. To better understand the fundamentals of relationship marketing, let’s compare it to a more traditional type of marketing.
Transactional marketing is one type of marketing that falls more into the “traditional” category. It is purely based on product and profit and has no follow-up after a completed transaction. Even though each one of those transactions has some kind of relationship at its core, with this type of marketing the company isn’t looking to build a relationship with the customer and/or the customer is not interested in that.
Relationship marketing is a type of marketing that focuses more on building a relationship with their customers rather than just completing a sale and gaining profit.
Don’t get me wrong, relationship marketing

9 min read Adi Spiac
Tutorials | translatepress.com | 10 days ago

How to Automatically Translate WooCommerce (Fast and Cheap)

Learn how to automatically translate your WooCommerce store fast and with minimal costs using TranslatePress.

How to Automatically Translate WooCommerce (Fast and Cheap)

Tutorials | translatepress.com | 10 days ago

If you want to create a multilingual eCommerce store, learning how to automatically translate WooCommerce can save you a ton of time and money. Rather than painstakingly translating each product details from scratch, you can use machine translation to create your baseline translations and then go back and manually refine them as needed.
In this post, you’ll learn how to automatically translate your WooCommerce store using the Google Translate API and a free WordPress translation plugin.
You’ll be able to create static, SEO-friendly translations for each product and shop page. And if needed, you can also go back and manually edit any of your machine translations using a simple visual translation interface.
Ready to start translating? Let’s dig in…
How to Automatically Translate WooCommerce
To automatically translate a WooCommerce store, you can use the free version of the TranslatePress plugin.
TranslatePress lets you translate your entire WooCommerce store using automatic machine translation powered by the Google Translate API or DeepL. It will then store those translations locally and let you manually edit them using a simple visual translation management interface.